African Synergy is a tourism-based representation company specialising in the sales and marketing of select tourism destinations within Southern Africa, East Africa and the Indian Ocean Islands. Whilst African Synergy was officially formed in October 2002, we pride ourselves on our collective experience in the industry spanning over 70 years.
Our dynamic team comprises of Anke Paterson-Reynders, Michele Abraham, Juan Nel, Dehan Reynders and Tracey Salgado. Together, we represent an excellent collection of superb African and Indian Ocean Island products which have been personally endorsed with our stamp of approval before being accepted into our fold. We have a wide web of steadily maintained relationships with local and international tour operators, travel agents and the corporate market. We firmly believe that our relationships are one of the two key ingredients in our mix – the other is the product.
At our core level, we believe in transparent relationships and communications; integrity in the field at all times; fair representation of our valued products and an honest presentation of suitable solutions to suit a client’s expectations, profile and business model. We understand that markets have specific needs and aim to target and meet those needs to the optimum benefit of all concerned.
We have a passion for this continent! We remain committed to enhancing and stimulating tourism for the greater good of the people and remarkable places of the rainbow nation. It is with great pride and carefully placed responsibility that we act as ambassadors both locally and abroad.
African Synergy is the bridge between product and client.
Our strength lies in our Associations.